Inform. Market. Grow
The Mission of the
American Tour Association
- Promote and grow the group travel market.
- Provide itinerary research and an efficient low-cost group reservation service to tour operator members.
- Provide and maintain an online research-center (group tour planner) for tour operators and the traveling public.
- Provide marketing support and exposure to tour operators for supplier members.
- Represent the group travel industry for lobbying purposes.